data.insights.ideas


A systematic approach to all things Internet and how we, as information hunters, interact across the Web via data, insights and ideas. Made in NYC.

@daveambrose presents di^2 | data.insights.ideas
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That seems believable to us. But what do we know? We’re just bloggers. So we asked a professional: Keith Rabois, who heads up biz dev at Slide, the reigning king of Facebook apps. Keith’s response: Yeah, that looks real to me. (via Is The Redesign Killing Facebook Apps?)

That seems believable to us. But what do we know? We’re just bloggers. So we asked a professional: Keith Rabois, who heads up biz dev at Slide, the reigning king of Facebook apps. Keith’s response: Yeah, that looks real to me. (via Is The Redesign Killing Facebook Apps?)



September 23, 2008, 10:31am

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“Social networking sites are the hottest attraction on the Internet, dethroning pornography and highlighting a major change in how people communicate, according to a web guru.”

Porn passed over as Web users become social: author - Yahoo! News



Tags: SNS

September 16, 2008, 4:26pm

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“It is becoming increasingly obvious that the social networking game is not just about who has the largest audience, but also about who has the most valuable audience. The dominant social networks like MySpace try to maximize advertising dollars by focusing on the most lucrative geographic markets.”

LinkedIn To Launch Its Own Ad Network



September 14, 2008, 6:52pm

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“Like the brain, a social network at critical mass enables higher level functioning: better communication, interaction and even consciousness. We can even see a “collective consciousness” emerging among some of the stronger social networks…The real power of a network does not lie in its growth, but in its stability: when the network reaches a point where higher level functioning can develop.”

Networks Don’t Grow Forever — Not Even Social Networks - Jeff Stibel



Tags: SNS

August 21, 2008, 12:21pm

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“We won’t get to that entirely social web, he added, until we find ways to allow users to do three things: establish a single identity to log on to many sites; share private resources such as photos or contact lists without handing out private credentials (such as an email account password); and distribute information across multiple social applications.”

‘Not a Site, but a Concept’: Tapping the Power of Social Networking - Knowledge@Wharton



July 30, 2008, 4:22pm

Video

Looking forward to future episodes.



Tags: SNS

June 29, 2008, 5:13pm

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“Of course, social media does not guarantee sex any more than porn does. But it provides the anticipation of sex, the possibility of sex, the idea that you just might get lucky. It’s the premise of porn, manifested in reality. Almost.”

Sex Drive: Social Media Eat Porn’s Lunch (Again)

What an amazingly refreshing statement. 



May 23, 2008, 12:24pm

Ideas: Why Not Cut To The Widgety Chase?

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Dollar, dollar bills y’all…this time for Widgets in a piece by BusinessWeek, “A Widget’s Worth.”

Monetization strategies for some of the companies listed include, but are not limited to:

  • Direct Advertising (on hosted site or within widget)
  • Transcational Fees
  • that’s it?!
What ever happend to ecommerce? Social ecommerce? You know, there’s a market out there for that too.



April 21, 2008, 11:22am

Insights: Reflecting on Time-Lapse Loss, Friendster Style

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Justin came over last night and showed me something I never could have imagined online: a patent for online social networks filed by Friendster.

Take a look on Google’s Patent Search, “System, method and apparatus for connecting users in an online computer system based on their relationships within social networks”.

Jonathan Abrams (link to a Wired interview about his new startup, Socializr) was the man behind this patent and also the man behind Friendster.

Here’s the abstract:

A method and apparatus for calculating, displaying and acting upon relationships in a social network is described. A computer system collects descriptive data about various individuals and allows those individuals to indicate other individuals with whom they have a personal relationship. The descriptive data and the relationship data are integrated and processed to reveal the series of social relationships connecting any two individuals within a social network. The pathways connecting any two individuals can be displayed. Further, the social network itself can be displayed to any number of degrees of separation. A user of the system can determine the optimal relationship path (i.e., contact pathway) to reach desired individuals. A communications tool allows individuals in the system to be introduced (or introduce themselves) and initiate direct communication.

First, I can’t believe there’s a US patent for “online social networks.” I actually laughed when Justin showed this to me. Looking at this abstract and later, the detailed information as to how a user interacts with profile features, message settings, etc makes me wonder: should fundamental communication and information architecture theories be protected? In essence, this is what Abrams filed on June 16, 2003. All of my research and ideas stem from what I learned in academia and the business world, which, according to the patent, means I’m under “lock and key.” Huh? That can’t be right, right?

It’s almost as if he (and others who file patents similar to this/other Web communication tools) completely knocked the wind out of every potential competitor in the marketplace. Luckily this wasn’t the case for other social networks after the bubble, which brings me to my second point: the wonders of the US patent application process. It took three years for the patent to get approved. During this time, MySpace started with a few eUniverse employees who were avid users of Friendster (and who, coincidentally, also understood the tremendous value of a social network). By the time Abram’s patent received approval on June 27, 2006, MySpace was on steroids in terms of traffic and engagement compared to Friendster.

So what? Time kills all, from ideas (Abrams: “Hey! Let’s file a patent!”) to execution (Abrams: “Hey! Let’s develop detailed diagrams and claims for a patent!”).* Sure, I understand why Friendster wanted to file something and in turn, defend “their” intellectual property, but seriously, give me a break. If you have a good idea, the right people, the necessary knowledge and acumen for adaptation, you’re golden.

Think about it: What if Abrams never filed the patent? What happens if Friendster’s time/energy wasn’t wasted during the drafting phase? Could they have become MySpace? Could they have had their moment in the light?

*Having these components is necessary but sometimes not relevant for what’s in front you at the time being.



April 14, 2008, 4:46pm

Data Post: OII Social Network Conference and Role of Internet in UK Married Life

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The Oxford Internet Institute just released presenters’ decks from Monday’s Social Network Conference (which I wrote about earlier). If you are interested in research findings, head over to their site. Unfortunately, decks are in PDF format and not on Slideshare/Scribd.

One of the more interesting decks I saw detailed the theme of “reconfiguring access” on the Internet and its relationship to marriage, specifically:

  • Meeting a partner: What role does the Internet play in introducing married couples? What are the geographic, socioeconomic and psychological characteristics of people who first met their partner online compared with those who met in more traditional ways?
  • Online behavior: Which online behaviors are considered unacceptable in a partner? What are the expectations within a marriage about online self-disclosure to others?
  • Maintaining relationships: What role does the Internet play in the quality of married life? How important is online communication in resolving marital conflict?

Preliminary data was released as well:

Meeting a partner

  • 6% of married Internet users first met their partner online. They were most likely to have met through an online dating site (34%), chat room (19%) or instant messaging site (18%).
  • The married Internet users who first met offline were most likely to have met in a bar or pub (25%), at work (19%) or been introduced by friends (14%).
  • The couples that first met online were more likely to have different levels of education (36% of the ‘met-online’ couples had different levels of education; compared with 21% of the ‘met-offline’ couples).
  • The couples that first met online were more likely to have an age gap of greater than six years (gap > 6yrs for 39% of the ‘met-online’ couples’; gap > 6yrs for 24% of the ‘met-offline’ couples).

Online behavior

  • 20% of married Internet users admitted to reading their partner’s emails and text messages; and 13% to having checked their partner’s browser history.
  • Survey respondents said they would be ‘unhappy’ about their partner doing the following online with somebody else: falling in love (97%); having cyber-sex (94%); disclosing intimate details (92%); communicating relationship troubles to others (89%); sharing personal information about the other partner (88%); flirting (85%).
  • There was general agreement between partners about the level of acceptability of certain online behaviors within their relationship. However, there was disagreement within 46% of couples about the acceptability of a partner viewing ‘adult’ sites, with men being more likely to accept this in their partner than women.

Maintaining relationships

  • 10% of married Internet users indicated that the Internet was ‘somewhat or extremely important’ in maintaining their relationship. 19% exchanged messages with their partner at least weekly through email and 14% through online chats.
  • Face-to-face communication was the most reported way for married Internet users to discuss personal matters and resolve problems, but technologies were also used, including telephone (51% of users), text messaging (27% of users), and email (14% of users). 81% said they never used email to discuss personal matters.



April 11, 2008, 11:47am


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